Good luck finding a better phone than this today. Photo: Ste Smith/Cult of Android

Good luck finding a better phone than this today. Photo: Ste Smith/Cult of Android

Building a smartphone that beats the Galaxy S6 has likely been Samsung’s biggest challenge so far. How do you improve upon an already stellar design and one of the best smartphone cameras on the market? You build the Galaxy S7.

With its curved glass back, larger battery, Dual Pixel camera and even more powerful internals, the Galaxy S7 is the smartphone to beat in 2016. 

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Take a look inside of the box for the new S7

Take a look inside of the box for the new S7. Photo: Ste Smith/Cult of Android

Samsung’s latest flagship smartphones, the Galaxy S7 and Galaxy S7 Edge are being released to the world this morning. If you’ve not had a chance to order your handset yet, or want to take a look at what you get for your money first, Cult of Mac has got you covered with our official unboxing video.

After day’s of running back and fourth with a well-known British mobile phone retailer, we’ve finally managed to get our hands on a gold 32gb S7 handset. Before we show you our thoughts on the latest Samsung, let’s take a look at what’s inside the box.

Galaxy S7 gold front

Galaxy S7 is off to a great start. Photo: Killian Bell/Cult of Android

Samsung’s latest smartphones are already off to a great start, with record pre-orders received for both the Galaxy S7 and the Galaxy S7 edge in the U.K., the company has confirmed today.

During the pre-order period for these devices, which began on February 21 and ended on March 10, sales were at least 2.5 times greater than those of any other Galaxy smartphone in the U.K.

The iPhone camera app is clearly visible. Photo: Osen

The iPhone camera app is clearly visible. Photo: Osen

Eric Schmidt has been outspoken about his belief that Apple’s smartphones are nothing but a Samsung Galaxy clone, that user data is safer with Google than Apple, and that (slightly oddly) jumping ship from iOS to Android is not dissimilar to switching from PC to Mac.

So why wouldn’t Alphabet chairman and former Google CEO Eric Schmidt use an iPhone to document his recent trip to South Korea? Makes perfect sense to us!

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