Posts tagged apple

As we prepare for another “magical” iPhone announcement from Apple, we thought we’d set the tone for today’s event with a little humor. Could Steve Jobs rise from the dead and use his mastery of marketing to get the world to buy the new iFone 5? Sure, it could happen, I mean, we’ve already seen Tupac make a comeback… right?

Poor Tim Cook.

“We didn’t believe rounded corners were patentable.”

Google was blindsided when Apple won its lawsuit against Samsung, which was really a proxy war between Apple and Google, because if Apple can defeat Google’s Android OEMs, they’ll win the battle against Google.

In an interview with Bloomberg TV, David Lawee, VP for corporate development, says that Google hopes that they are over the hump in the thermonuclear war, and he also admits that Apple winning the lawsuit was a big wakeup call. Watch the clip below for the full details.

You look familiar.

Samsung has begun shooting its next commercial, and like previous ads, this one will poke fun at Apple and its users — namely those who will be purchasing the new iPhone 5 this week. Unfazed by its recent court loss, the Korean company has erected a fake Apple store, complete with Macs and iOS devices, just so that it can mock every consumer using a rival device in a 30-second video.

Photos of the set, which is currently being constructed in Los Angeles, have begun making their way around the web, and they show the store in all its glory, with fake banners, and even fake Geniuses.

It appears Samsung will have a bit of time before Apple gets its injunction hearing, as it’s being reported that Judge Koh has set the hearing date for December 6. That’s more than three months away and isn’t really what Apple was hoping for. Apple was shooting for a quicker hearing date in order to get Samsung’s infringing products off of shelves as soon as possible. Apple is gearing up for the launch of its next iPhone and with the holiday season right around the corner, they don’t want consumers confusing these infringing products for iPhones.

Can’t say we didn’t see this coming. Fresh off of their U.S. victory, Apple has filed to have eight (out of 28) of Samsung’s infringing devices banned from sales in the US. The recent victory surely tips the scales in favor of Apple, but that still doesn’t mean an automatic injunction. Apple will have to prove that these eight devices will cause irreparable harm to their products if not banned (something I highly doubt is true).

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