The LG G Watch has been on sale for less than two months, but according to a new report from Korea, an LG executive has confirmed the company is already working on its second Android Wear device. Expected to launch this fall at IFA, the G Watch 2 is being labeled a “serious game changer,” and it’s being designed with Apple’s iWatch in mind.

The wearables market is still in its infancy right now, and yet Samsung has already flooded it with five Gear-branded watches over the past nine months. You can bet they’ll be plenty more to come before the end of the year, too, with claims the South Korean company is teaming up with Under Armour to make more fitness-focused devices.

Apple sure is making us wait for the iWatch, and if recent rumors are to be believed, that wait isn’t about to end any time soon. If you’ve decided to spend your cash on an LG G Watch or Samsung Gear Live instead, then why not add a touch of iOS to it yourself with the free iWatch theme for Android Wear.

Photo: Killian Bell/Cult of Android

Having sold half a million Galaxy Gear smartwatches already this year, Samsung has claimed a whopping 71 percent of the global smartwatch market. The South Korean company’s wearables, often branded a “flop” by critics, are taking advantage of the lack of competition to gain an early lead over incoming rivals.

The iWatch hasn’t been announced. We haven’t seen any leaked hardware, but that’s not stopping every major tech company in the world from rushing out their smartwatch designs, including Motorola which just announced its beautiful answer to iWatch, the Moto 360.

Rather than utilizing a square display Motorola ambitiously decided to give the Moto 360 watch face a round display, which is trickier to manufacture and code for, but it looks gorgeous. Moto 360 is powered by Google Wear, features Google Now voice inputs, has built in support for Maps, Email, Texting and calls, plus it doubles as a pretty nice timepiece.

Here’s the Moto 360 teaser