Although the iPhone 4S might be dismissed as nothing but a spec bump phone, it does have one distinctive advantage over every other smartphone out there: Siri. Anyone who wants to compete with the iPhone 4S (and, presumably, the future iPad 3) will have to come up with their own answer to Siri, or be lost.
Well, what do you know. The hunt by Apple’s competition to find small voice recognition startups and absorb them has already begun with the revelation that Amazon has already picked up a company in the hopes of launching their own would-be Siri-like speech recognition service.