Posts tagged advertising

Twitter-bird

Twitter advertisements promoting apps and games will now offer direct download links that make it easier and faster for users to obtain the titles that catch their eye.

Twitter teased the new feature several weeks ago and officially announced it today, but it has already been testing it with select companies, including Spotify, Deezer, and HotelTonight — so you may have already seen the new ads in your timeline.

BBM-Channels

BlackBerry has confirmed that sponsored content will soon be coming to BBM Channels after ads were spotted in its latest BBM beta release. The Canadian company also insists, however, that it will not be inserting advertisements into your instant messages, and that it will be “very strict” about the amount of content that is pushed to the BBM community.

Facebook-mobile

UPDATE: Facebook has now confirmed auto-playing ads will rollout this week. See the update at the bottom of this post.

Facebook’s auto-playing video ads, which first appeared on iOS last week, will be seen by all users on all platforms later this week, The Wall Street Journal reports. You’ll see them on your desktop as well as your mobile devices, and they will play automatically as you scroll through your timeline.

Android-iOS-ad-share

Android’s share of the worldwide smartphone market may be sizably bigger than that of its rivals, but when it comes to mobile advertising, iOS remains king. According to the latest data from mobile ad firm Velti, Apple’s share grew from 59% to 64% between May 2012 and May 2013.

BlackBerry-Messenger-icon

Google has pulled a fake BlackBerry Messenger app from Google Play after it was downloaded by over 100,000 users who thought it was the real thing. The app was called “blackberry messenger bbm,” and it was created by a developer called “RIM.” But all it did was install icons, bookmarks, and more from advertising network StartApp.

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