Android Pay to launch alongside LG’s new Nexus 5 this fall
Google will finally launch Android Pay, its brand new mobile payments service, alongside a refreshed Nexus 5 from LG in October, a new report claims. The Apple Pay competitor will take advantage of Android M’s native support for fingerprint scanners.
“LG Electronics is partnering with Google in launching Android Pay, a simple payment service associated with the Android camp,” reports Business Korea. “According to an industry watcher on Aug. 6, LG is going to roll out the next Google Nexus phone in Oct.”
A refreshed Nexus 5 is expected to be one of two new smartphones that Google launches this fall. Another, made by Huawei, will reportedly bring a larger display and possibly even better specifications — but it’s thought Google will focus on peddling LG’s device harder in the West.
LG is already a recognized brand in the U.S. and Europe, while Huawei is more successful in China and other emerging markets. Recent reports have claimed that Google’s partnership with Huawei isn’t so much about the Nexus, but rather a gateway to finally making Google services available in China.
It seems unlikely Android Pay would only be available on one of these devices, however — unless the Huawei Nexus is designed to be exclusive to certain markets outside of the U.S. Google will surely want to make it available on as many devices as possible as quickly as possible.
After all, Android Pay won’t be able to take on Apple Pay without plenty of support. Apple’s service has already gotten off to a promising start in the U.S. — it is already the most successful mobile payments service so far — and Google won’t be able to counter that with just a handful of devices.
The search giant will get other manufacturers on board, of course, but it will have a hard time convincing its biggest partner, Samsung, to adopt Android Pay; the South Korean company has its own Apple Pay competitor, Samsung Pay, coming soon.