Chances are you’ve already picked your preferred music streaming service by now, but you’ll have another to consider next year when French startup Deezer make its debut in the United States.

The company has avoided the U.S. up until now, citing too much competition, with Spotify, Rdio, Google Play Music All Access, and many others already offering subscription-based music streaming services there. But having already amassed over 5 million paying customers in 185 countries worldwide, it’s ready to do battle with the big guns.

Google has today enabled Google Play Music All Access in Mexico, just over a week after the service extended its reach in Europe. The service can be enjoyed both on the web and via the Google Play Music app for Android, and you can sign up now for a free 30-day trial.

Google Play Music All Access has today expanded its reach across Europe by arriving in seven new countries. The rollout comes less than a month after the service’s first European expansion, and it brings the total number of supported countries up to 19.

Rdio announced this morning that it is launching a new personalized radio station feature to take on Pandora and iTunes Radio. The new radio station feature, dubbed You FM, combines users’ listening history with track voting, Facebook likes, Twitter follows and more to give each user an individualized experience.

Users can tune stations towards familiar or adventurous sounds or pivot it based on your favorite tracks. The new stations feature is available now on the App Store, Google Play and the web.

Here are the other features Rdio added:

Sceptre’s Sound Bar 2.1 turns your standard HDTV into a Smart TV with quite a bit of help from the Android operating system. Once connected, the hardware allows you to connect to the internet and download apps from Google Play, as well as surf the web and play your favourite games on the big screen.