Motorola lets U.K. customers design their new Moto X before it goes on sale

Photo: Motorola

Photo: Motorola

Motorola has given those in the U.K. the opportunity to customize their new Moto X through Moto Maker before the handset goes on sale in the coming weeks. When you’ve chosen a design you’re happy with, you can save it and Motorola will let you know as soon as it’s available to order.

The new Moto X is already on sale in the U.S., but those on the other side of the pond are having to wait a little longer for it — just like the Moto 360. But to make the ordering process easier when the time comes — and to get you even more excited for your new phone — Motorola is already giving you the opportunity to build your own device.

Using its Moto Maker tool, which is available in the U.K. for the first time, users can choose the color and finish of the handset’s back panel, display, and trim color. The tool also allows you to choose how much internal storage you want, and add engraving.

The “cool,” “warm,” and “neutral” back panels, which are all made from plastic, are free of charge, while the leather and wood options cost an additional £20. You’ll also need to add an extra £40 to the cost of your device if you want 32GB of storage as opposed to 16GB. Prices start at £419.99 for the entry-level model, then, but can rise to as much as £479.99.

Once you’ve chosen your design, you can email it to yourself so that it’s ready to go as soon as Motorola begins accepting orders. If demand in the U.K. is anything like it was in the U.S., you may have trouble ordering early on day one, so this is the best way to ensure it’s a quick and easy process if you want a custom device.