WhatsApp, the hugely popular cross-platform messaging system available to Android and iOS, saw out 2012 with an incredible bang. The company has announced that it processed a staggering 18 billion messages on New Year’s Eve alone, exceeding its previous record of 10 billion messages processed last August.
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Smartphones and tablets have been the hottest Christmas gifts in recent years, and the 2012 holidays were by far the biggest yet for Android and iOS. A new study from mobile analytics firm Flurry has found that a record-breaking 17.4 million Android and iOS devices were activated on Christmas Day, leading to an equally record-breaking 328 million app downloads.