iPhone increases lead as most popular smartphone in U.S.
Apple widened its lead as the top smartphone manufacturer in the United States during the month of March, while Android cemented its position as the top smartphone platform, according to new data released by comScore.
Combing through figures for the last month of Q1 2015, comScore found that iPhones now account for 42.6 percent of smartphones in the U.S., followed by Samsung, LG, Motorola and HTC.
Apple saw a 1 percentage increase since figures were last released in December — thereby retaining a comfortable lead over closest-rival Samsung’s 28.3 percent market share.
In terms of platforms, Android captured a 52.4 percent platform market share, versus iOS’s 41.6 percent, Microsoft’s 3.4 percent, BlackBerry’s 1.8 percent, and Symbian’s 0.1 percent.
In most popular smartphone apps across both iOS and Android, Facebook came in at number one, with its mobile app installed on a massive 69.5 percent of devices.
Although there is much more to success than simply market share, the figures are nonetheless interesting as they reveal just how neck-and-neck some aspects of the iOS vs. Android battle currently are. On the handset front, iPhone is still in the lead, but it will be revealing to see how much of a surge Samsung can make thanks to the S6 and S6 Edge next time comScore releases its numbers.