Nowadays, not only companies but also lots of individuals use Quick Response (QR) codes, those funny black-and-white squares with a grid pattern that you scan and be directed to a product web site, on their own business cards, CVs, merchandise, personal ads, posters, anything where they want to draw attention to their social media, blog or web site. But, how to get people to scan that QR code? It’s just not very appealing, is it? Now, visual QR code is a new tech created by Israeli startup Visualead which blends your QR code with your chosen image to produce a fully functioning visual QR code that is actually appealing–and much more likely to be scanned. Watch the video here….

Quick response (QR) codes are those black-and-white square patterns that when scanned by your phone for example provide rapid access to URLs, messages, or contact information. They’re used ubiquitously in advertising, as with a simple scan, even more advertising related to featured products can be delivered straight to your phone. QR codes are the most popular way to lead users from print to mobile. Google, Apple, PayPal, Target, Coca Cola and many more enterprises are using QR codes to engage their audience.

But not only large companies can use QR codes; there are plenty of apps that allow individual users to generate their own and there are even more QR reader apps you can download onto your phone.

Visualead takes your (or your business’s) URL, generates a QR code and merges it with your chosen image to create a visually appealing, attractive visual QR code that gets people to notice it–and then scan it.

Creating a visual QR code with Visualead’s code generator is quick and easy and takes less than a minute. All you have to do is select any image from your computer or from Visualead’s image gallery, define your QR code’s destination and place the QR code anywhere onto your desired image. Visualead’s generator will then instantly produce your visual QR code by merging your QR code with the image.

To employ Visualead’s service, create an account online. Visualead offers free and paid (Gold, Silver) versions of its visual QR code for you to download. It’s so simple.

See a video demonstration of how Visualead works here.