The App Store continues to rule in revenue. Photo: Cult of Android

Google Play now sees more than twice as many downloads as Apple’s App Store, according to the latest data from App Annie — but it still can’t rake in anywhere near as much revenue.

More downloads doesn’t translate to more revenue, unfortunately. Photo: Killian Bell/Cult of Android

Google Play may have trounced iOS in terms of sheer downloads, garnering twice as many as the Apple Store did last year, but it’s Apple’s digital storefront that rakes in the cash, according to a new study from App Annie.

In 2014, Android already had a 60 percent lead over iOS; it’s now at 100 percent, marking what could be some major changes in how marketing dollars are spent across the big two mobile platforms.

Both Android and iOS grew, revenue-wise, but iOS still holds the clear lead in the race for consumer spending.

App Store continues to rule in revenue.

Android’s massive lead in market share is translating into a staggering number of app downloads, with Google Play serving 85 percent more apps than the App Store during the second quarter of 2015. But despite that, iOS is holding onto a significant lead where it matters most — in revenue.

While Android has a significantly larger user base, iOS has always been the more profitable platform for app developers. That’s expected to change over the next three years, however. One analyst believes that by 2018, Google Play will bring in more revenue than the App Store for the first time ever.

credit: App Annie

Android is trouncing iOS for overall downloads, says the latest report from mobile data firm App Annie. The report says, however, that when it comes to forking over cash, iOS rules.

There are more key take aways from the data which bring to light the functional differences of the two app stores and the categories and countries that are driving the continuing growth in the sector.