Last week a group of developers banded together to celebrate pricing freedom by launching the Because We May promotion. The promotion, which ends June 1, includes heavily discounted games across multiple platforms. Since its launch, Because We May has received great support and the list of games available has grown tremendously.

A group of developers have banded together to celebrate their freedom to price their games how they like within specific online stores. Most online app stores give developers this freedom, but others such as the Amazon App Store do not. Amazon allows a developer to set a recommended price for their app but reserves the right to change that price whenever they want. I can’t really think of another app store besides the Amazon App Store, so this coalition almost feels like an anti-Amazon App Store celebration to me.