If you didn’t order your unlocked or Developer Edition HTC One M8 before today, then you’re going to have to pay an extra $50 for it. The early bird promotion that allowed customers to bag one of these handsets for $649 for a limited time has now ended.

The regular retail price of these devices is $699 — the same price as the unlocked Google Play Edition device — and that’s exactly what you’ll have to pay starting today.

You can buy the HTC One M8 for slightly less through certain carriers; AT&T is charging $639.99 if you want to buy it outright without a new contract. But of course, these devices are carrier-locked, and they have locked bootloaders — which means they’re of little use to tinkerers.

• SourceHTC