First Moto G Ad Highlights Specs, Google Services, Guaranteed KitKat Update [Video]

Moto-G-customizable-backs

Following the unveiling of the new Moto G in São Paulo, Brazil, on Wednesday, Motorola has uploaded the handset’s first ad to YouTube. The one-minute clip focuses on the handset’s specifications — including its display, quad-core processor, and all-day battery life — as well as the built-in Google services and a “guaranteed” update to Android 4.4 KitKat.

While the Moto G is only a midrange smartphone, it boasts some impressive internals that make its $179 price tag very attractive indeed. Its 4.5-inch 720p display is “the sharpest in its class,” according to the new ad, and that’s combined with a 1.2GHz Snapdragon 400 processor, 1GB of RAM, and a 5-megapixel rear-facing camera.

The ad also highlights built-in Google services like YouTube, Google Maps, and “one million apps and games on Google Play,” plus the Moto G’s switchable backs that make it customizable.

The Moto G went on sale in Brazil and parts of Europe yesterday, and it will be coming to the U.S. in early 2014.