Android Tablets Will Outsell iPads In 2013, But iPad Will Still Dominate Market Until 2017

Cheap Android tablets are stealing the iPad's market share.

Cheaper Android tablets are stealing the iPad’s market share.

There’s good news and bad news for both iOS and Android fans in the latest report from research firm IDC.

The good news (for Android) is that by the end of this year, Android will account for most of the tablets in the world, with a 48.8% marketshare to Apple’s 46 percent.

The bad news? Apple’s going to keep a greater-than-40% market share of the tablet market until at least 2017, which IDC predicts will break down to 46% Android, 43.5% iOS and about 10% various versions of Windows.

In other words, Android will be the most popular tablet OS in the world, but that marketshare will be fragmented amongst hundreds of companies. Meanwhile, Apple will be exclusively collecting profit on an almost-as-large slice of the pie.

Apps you might like

  • TJ

    And iPad will still have 97% of the tablet web traffic, online shopping, and revenue generation. When will people realize most people buy an android tablet thinking it’s just a cheaper iPad (thanks to misinformation and look-a-likes) only to realize it’s more like an overgrown android phone. Then that cheap tablet just sits around the house so they can play the hacked free version of angry birds.

  • http://www.facebook.com/people/William-Donelson/1401480685 William Donelson

    The number of detected mobile malware attacks continues to skyrocket. McAfee counts over 36,000 mobile malware threats—almost entirely targeting the Android OS.

    • ddevito

      McAfee – a business that only makes money in the desktop space.

      Riiiiiiiiiight

  • http://www.facebook.com/thomas.o.meerwarth Thomas O Meerwarth

    what is he point in comparing? Android is software that is given free to all tablet maunfacturers. Apple is only one company and does not give its software away for free. comparing apples to oranges.

  • http://twitter.com/gnomehole The Gnome

    I don’t understand why this makes it good and/or bad news to a bunch of fanboys that don’t stand to gain anything real by seeing Android or iOS outsell the other. There are some nerds out there that really need a life… This whole Android must rule the world campaign is just frigging sad, but its even more depressing how you just can’t see it.

    Pop that pimple and move out of your parents basement and start enjoying real life.

  • hdboy

    Malware isn’t just targeting Android. Android’s “open” development system compromises security and makes the malware hacking possible. Between this vulnerability and Google’s privacy intrusions and tracking on behalf of advertisers and marketers, it’s simply astounding that any consumer would purchase any Android phone or tablet. I guess for some people, cheap always trumps quality, even for a few dollars in savings.

    • ddevito

      Typical Apple fanboy.

      The whole malware scare is nonsense. Android by default only runs verified apps in the play store, you have to know how to disable that to turn it off. Apps are overrated, it’s the overall experience that counts. SQL injection, hijacking, etc in a browser has nothing to do with this. In that case iOS is just as vunerable.

      Which is why all the famous Apple fanboys are switching to Android. Foolish blind iSheep will never see the light

      • hdboy

        “…ALL the famous Apple fanboys” aren’t switching to Android, and for all we know, those named, may be doing it merely for business opportunities. We don’t know. And why is that only the platform users that don’t have many Apps, or those that don’t have the best Apps always try to argue that Apps aren’t important or that they are overrated?

        Blind iSheep? How about blind Phandroid bots?

        The malware and privacy concerns are not nonsense. They’re very real. Some of us believe it is sheer folly to trust your most important personal computer — your mobile handset — to a company that makes its money tracking people and selling their private data to advertisers and marketers. This eventually will come back to haunt all Android customers, just as it eventually came back to haunt Microsoft customers in the desktop era when businesses, rather than people, became the primary target of Redmond’s Web initiatives. The parallels are obvious.

        The larger point is, you Phandroids sound like politicians trying to convince yourselves you’re gonna’ win the next election. And you may. But you’ll still be stuck using a stolen, insecure OS on cheap, plastic hardware designs pilfered from an innovative American company by foreign manufacturers. Of course that only describes Samsung and the like. There is no excuse for what Google has become — a once-admired U.S. company that sacrificed ethics for the mighty dollar. The Microsoft of the mobile era. What an accomplishment.

        It would be fine if you merely appreciated the improvements in your own preferred platform without trying to turn discussions into sanctimonious, anti-Apple rhetoric. While I’m happy that Android users gradually are seeing improvements in their derivative platform, not everyone likes Google, Motorola or Samsung products. Get over it.

  • ddevito

    Android is far superior to iOS in so many ways these days, particularly with sharing data between apps and Google Now.

  • http://twitter.com/davester13 D R

    This is ridiculous.

    Exactly ONE company says how many devices they sold. Apple. And they announce it in a way that if they are incorrect, they would face lawsuits from investors and the SEC.

    EVERYONE else says “Yeah, we sold lots of everything.” And analysts guess how many are sold in various random ways, which they don’t publish [trade secret!].

    For how accurate this report is, go back to 2011 and see IDC’s estimate for last year and this year. Note, you’ll see that iOS is doing WAY better than expected, Android and Windows WAY worse.

About the author

John BrownleeJohn Brownlee is news editor here at Cult of Android, as well as our sister site, Cult of Mac. He has written about a lot of things for a lot of different places, including Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, Gizmodo, Kotaku, Lifehacker, AMC, Geek and the Consumerist. He lives in Somerville, Massachusetts with his charming inamorata and two tiny budgerigars punningly christened after Nabokov's most famous perverts. You can follow him here on Twitter.

email hidden; JavaScript is required| Read more posts by .

Posted in Android, News | Tagged: , , , |


scribol